BetPortal’s Privacy Policy explains how the platform handles personal, technical and behavioural information. It covers collection, use, storage, disclosure, retention and protection. The policy applies to website visitors and eligible account holders. It also explains cookies, tracking tools, international transfers and individual data rights. Excite Ultra Media Ltd acts as the data controller for betportal.com.
UK visitors receive statutory protection whenever UK data-protection law applies to their information. BetPortal’s current terms list the United Kingdom as an ineligible jurisdiction. UK residents and people located there cannot register, deposit, wager or play. Continued permitted use confirms acceptance of these practices. It does not replace consent where valid consent remains legally required.
2077 Players online
24/7
Support
VIP Loyalty
Club
Secure
Payments
Responsible
Gaming
Introduction
This Policy explains how BetPortal collects, uses, stores and protects information arising from website visits and eligible use. Its purpose is to provide transparent privacy information under applicable data-protection rules, including UK GDPR where it applies.
The Policy covers BetPortal activities controlled by Excite Ultra Media Ltd. Continued permitted use acknowledges these practices, subject to separate consent requirements for optional processing.
Main topics include:
personal, technical and behavioural data;
lawful bases, processing purposes and cookies;
recipients, retention and security controls;
individual rights and international transfers;
children’s privacy, contacts and complaints.
Data Protection & Privacy
Information We Collect
BetPortal collects personal information, technical and usage records, plus information generated through cookies and similar tools. Collection is limited to service delivery, account administration, legal compliance, security and defined business purposes.
Service Delivery
Account Administration
Legal Compliance
Security
Personal Information
Personal information identifies an individual or can reasonably be linked to one. BetPortal may collect:
Full name, birth date, residential address, email and telephone number
Identification, address, source-of-funds and payment-ownership evidence
Payment-card, bank or e-wallet details needed for transactions
Username, password records and other account credentials
Deposit, withdrawal, betting, casino and transaction histories
Correspondence, optional surveys and responsible-gambling information
Technical and Usage Data
Technical and usage data arise automatically during interaction with the website, mobile services or an account. These records may include:
IP address, device identifiers, browser and operating system
Approximate GeoIP location, referral URL and visited pages
Clickstream, logins, session duration and traffic records
Betting, game, transaction, error and security logs
Cookies and Tracking Technologies
Cookies are small files placed on a browser or device. Pixels, local storage and comparable tools can recognise sessions, retain choices or measure activity.
Cookie type
Purpose
Duration
Examples
Strictly necessary
Login, security and requested functions
Session or stated expiry
Authentication and load management
Functional
Remember selected settings
Stated expiry
Language and display preferences
Analytical
Measure usage and diagnose faults
Consent period or stated expiry
Aggregated traffic and error analysis
Marketing
Measure campaigns and tailor communications
Consent period or stated expiry
Campaign attribution
Users can adjust choices through the cookie banner or browser settings. Necessary cookies support login, security and responsible-gambling controls. Blocking them may impair functions. Non-essential cookies require consent where UK GDPR and PECR apply. Further details appear in BetPortal’s Cookie Policy.
Processing & Operations
How We Use Your Information
BetPortal processes information for defined operational, protective and regulatory purposes. Uses include:
Operational Purpose
Protective Measures
Regulatory Duties
Account & Operations
Opening, administering and securing player accounts
Processing transactions and supplying sportsbook or casino services
Presenting relevant content, bonuses and account features
Answering support requests
Security & Compliance
Checking identity, age, address and payment ownership
Detecting fraud, cheating, money laundering and terrorist financing
Applying responsible-gambling monitoring and interventions
Meeting licensing, legal, tax and reporting duties
Analytics & Communications
Analysing faults and service performance
Sending marketing communications where a valid permission applies
Legal Basis for Processing (GDPR / UK GDPR)
BetPortal processes personal information only when an applicable legal basis supports the specific purpose.
Legal basis
Typical purpose
Contract
Account administration, transactions, bets, games and requested support
Legal obligation
Age checks, KYC, AML, sanctions screening, records and lawful disclosures
Legitimate interests
Security, fraud prevention, service analysis and operational administration
Recognised legitimate interests
Crime prevention or safeguarding activities where current UK law permits
Consent
Optional surveys, non-essential cookies and consent-based marketing
Vital interests or public task
Exceptional life-protection cases or legally authorised public functions
Consent may be withdrawn at any time without invalidating earlier lawful processing. Legitimate-interest activity undergoes a balancing assessment against individual rights, reasonable expectations and potential harm.
Sharing and Disclosure of Information
BetPortal does not sell or rent personal information. Disclosure occurs only for a service, legal or corporate need. Recipients include:
payment, identity, software, hosting, analytics and marketing processors under contractual safeguards;
regulators, courts and law-enforcement bodies receiving information under valid legal authority;
affiliated companies, where applicable, using controlled access;
lawyers, auditors and professional advisers subject to professional confidentiality;
transaction parties during restructuring, merger or acquisition, under restricted access.
Overseas disclosures follow the safeguards described below. Users will receive notice when a material change alters the substance of these arrangements.
Data Retention
BetPortal keeps information only while its purpose or a legal, regulatory, accounting or dispute requirement remains active.
Data category
Typical retention rule
Account information
Active relationship, then any mandatory post-closure period
KYC, transaction and betting records
At least 5 years after the last transaction or account closure
Cookie records
Session length or the lifetime stated in cookie information
Marketing preferences
Until withdrawal or purpose expiry, with necessary suppression records retained
Expired information is securely deleted or anonymised. Earlier erasure may be requested, but statutory retention and legal-claim requirements can override that request.
UK GDPR Framework
Your Data Rights & Privacy Controls
Where UK GDPR applies, individuals may seek access, rectification, erasure, restriction or portability. They may object, withdraw consent and complain.
Access
Rectification
Erasure
Restriction
Portability
Objection
Consent Withdrawal
Access, Rectification & Erasure
Access provides a data copy. Rectification corrects incomplete or inaccurate records. Erasure removes qualifying information unless an exception applies.
How to Request
1Correct available profile details through My Profile.
3Identify the requested right and relevant account details.
4Complete proportionate identity checks.
Data Portability & Objection
Data Portability
Data portability supplies eligible information in a structured, commonly used, machine-readable format. Transmission to another controller may be requested where feasible.
Right to Object
Marketing objections are actioned promptly. Other objections are assessed against compelling grounds and individual interests.
Withdrawal of Consent
Consent-based processing can be stopped at any time without affecting earlier lawful activity. Users may:
BetPortal protects information against unauthorised access, alteration, disclosure and loss through these controls:
TLS 1.2 encryption with 256-bit protection;
firewalls and secured databases;
unique account login credentials;
optional two-factor authentication;
access restricted to authorised operational roles;
contractual controls for external processors.
No online system eliminates every risk. Where UK GDPR applies, reportable breaches are notified to affected individuals and the ICO under statutory rules.
Data Protection & Player Welfare
International Data Transfers & Minor Protection
Safeguarding cross-border information transfers under UK regulations while strictly enforcing age restrictions across all BetPortal services.
International Data Transfers
Some recipients may operate outside the United Kingdom. Restricted transfers require suitable legal protection.
Approved Legal Safeguards
UK adequacy regulations
The UK International Data Transfer Agreement
The UK Addendum to approved EU clauses
Binding corporate rules or another recognised mechanism
18+
Children’s Privacy
BetPortal services are restricted to people aged 18 or over. The company does not knowingly collect minors’ account information. Age checks apply during registration or review.
Changes to This Privacy Policy
BetPortal may revise this Policy after legal, technical or operational changes. Policy updates appear on betportal.com. Material revisions may receive a website notice or registered-user email. The revision date identifies the current version.
Users should review this Policy periodically. Continued permitted use after an effective date constitutes acceptance, but never replaces required consent.
Contact Us / Data Protection Officer
Privacy questions, rights requests and complaints may be directed through these channels:
Excite Ultra Media Ltd, Hamchako, Mutsamudu, Autonomous Island of Anjouan, Union of Comoros
Company registration
16241
Online assistance
BetPortal account support or 24/7 Live Chat
Individuals may also complain to the Information Commissioner’s Office. Visit ico.org.uk/make-a-complaint, call 0303 123 1113, or write to ICO, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF.
